Tata Motors, the undisputed leader of India’s electric vehicle market, is constantly making headlines with its ambitious plan. While cars like the Tata Punch EV and Nexon EV are already ruling the roads, tech enthusiasts and buyers are now focused on a set of mysterious names trademarked by the company: Tata Styzor, Bovita, Auroar, and Xiomara.

With Tata’s promise to launch 10 new EVs by 2026, rumors are swirling that the “Tata Styzor” could be the next big launch. Is it a sporty SUV, a sedan, or a new lifestyle vehicle? Here is everything we know so far about Tata’s secret EV lineup and what these names could mean for Indian buyers.

What is the News?

Reports confirm that Tata Motors Passenger Vehicles division has secured trademarks for four distinct names:

1. Tata Styzor
2. Tata Bovita
3. Tata Auroar
4. Tata Xiomara

These names are part of Tata’s long-term strategy to expand its portfolio beyond the current “Tiago-Nexon-Curvv” lineup. Industry experts believe these names are reserved for the production versions of their Gen-2 and Gen-3 Electric Vehicles.

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Decoding “Tata Styzor”: What Could It Be?

Among the four names, Tata Styzor has generated the most buzz. The name sounds sharp, modern, and stylish (a mix of ‘Style’ and ‘Razor’).

• The Coupe Theory: Given the name’s aggressive sound, “Styzor” could be a sporty Coupe SUV positioned below the Tata Curvv or a lifestyle off-roader.
• The Sporty Hatch: It could also be a high-performance version of the Altroz EV or a completely new sporty hatchback to compete with upcoming global EVs.
• Design Language: Expect it to follow Tata’s new design philosophy seen in the Avinya concept—minimalist interiors, futuristic LED light bars, and a focus on digital screens.

Context: Tata’s “10 EVs by 2026” Mission

To understand where the Styzor fits, we must look at Tata’s three-platform strategy:

• Gen 1 (Converted ICE): Nexon EV, Tigor EV, Tiago EV (Existing petrol cars converted to electric).
• Gen 2 (Flexible Platform): Tata Curvv. These platforms can handle both petrol engines and electric batteries but are optimized for EVs.
• Gen 3 (Born Electric): Tata Avinya. This is a pure “skateboard” platform (battery in the floor, maximum cabin space).

The Tata Styzor and Auroar are likely to be Gen 3 vehicles, offering ranges of 500 km+ and ultra-fast charging capabilities.

What About Bovita, Auroar, and Xiomara?

• Tata Auroar: The name sounds like “Aurora” or “Roar.” This hints at a powerful, large SUV—possibly a rugged lifestyle vehicle or a sibling to the Tata Sierra EV.
• Tata Bovita: Sounds compact and lively. This could be a micro-SUV or a smart urban mobility vehicle for crowded cities.
• Tata Xiomara: This implies luxury and elegance. It could be a premium sedan or MPV designed for comfort, sitting at the top of the lineup.

Why This Matters for Indian Buyers

Currently, Tata Motors holds over 70% of the EV market share in India. However, competitors like Mahindra (BE.05, XUV.e8), Hyundai (Creta EV), and Maruti Suzuki (eVX) are launching their own EVs in 2025-2026.

To stay ahead, Tata needs fresh models, not just updates of old cars. The launch of the Styzor and its siblings will be crucial for Tata to defend its #1 spot against these global giants.

What Happens Next?

While the trademarks are secured, Tata Motors has not officially released images or launch dates for the Styzor yet. However, with the Auto Expo and other mobility shows coming up, we expect Tata to reveal concept versions of these cars soon.

For now, if you are waiting for a futuristic Tata EV, keep an eye on the Sierra EV and Avinya, as the Styzor will likely follow in their footsteps.

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